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Writer's pictureThe SISC Mover

CEO Forum


Grade 12 ABM hosted their first ever CEO Forum this 12th of January!


Mr. Joel Cruz, the CEO of aficionado, was invited to share his knowledge as a successful businessman in the Philippines, about developing his buisness during the pandemic, as the theme of the CEO Forum was "Changing Strategies - Changing Norms: Adapting for the People". Much was learnt on how Mr. Cruz got into the perfume industry, and his shift to sanitizing alcohol. He spoke about how his dream was to provide a luxury item like perfume, at cheaper prices for the people.


The event was a huge success as Mr. Joel Cruz displayed his thanks on his social media account as well. The students of 12-Service were praised by the school heads! Reaching a participant count of about 430 people, they hoped the seminar provided some useful knowledge to young aspiring entrepreneurs on how being flexible in business is very important while utilizing your strengths.


We look forward to more educational seminars like this!!!



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